In Italy you feel there was no need to do anything other than make a name for the town by a prominent artist perpetuating an individual and useful style. This would make a new name for the town to prosper with. This was the case in Renaissance Italy and should be a beautiful model to uphold. Modern equations of the same would have a different interpretation of Christ. They would have benefitted from this and been acquired by the Papal court. So, instead of having to redeem there sin by contemplating evil, they prospered by contemplating God.